Thursday, June 21, 2012

Volvo New Active Safety Test Facility

Volvo Car Corporation to develop active safety systems at new test facility

Cross Traffic Alert

An entirely new test facility for active car safety is all set to play an important role for Volvo Car Corporation's continued leadership in the field of safety. The facility will be built and operated by the company Active SafetyTest Area AB - ASTA.

Operating under the AstaZero brand name, ASTA will run the test facility that will be located beside Volvo Car Corporation's existing proving ground at Hällered in western Sweden. Volvo Car Corporation will be one of the users of the unique test environments that will be available.

"With the new facility we will have access to an excellent tool for the development of tomorrow's intelligent safety and driver support systems," says Peter Mertens, Senior Vice President, Research & Development at Volvo Car Corporation. He continues: "Volvo Car Corporation is the automotive industry's leader in safety and our engineers are now developing next-generation technologies as another step toward our vision that nobody should suffer fatal or serious injuries in a new Volvo car by the year 2020."

Active safety is all about technical solutions that help the driver avoid an accident or significantly reduce the consequences of an accident. Some of the most recent innovations from Volvo Car Corporation include Pedestrian Detection with full auto brake, City Safety, Driver Alert Control, Cross Traffic Alert and Road Sign Information - systems that are available in the all-new Volvo V40, for instance.

City Safety

At AstaZero's new test facility, both drivers and vehicles will be put to the test in a wide variety of traffic environments - busy city roads, highways, multi-lane motorways and crossroads. One crucial parameter is the interaction with other cars, pedestrians, cycles, mopeds, motorcycles, trucks and buses.

Pedestrian Detection

The various traffic situations that will be tested include monotonous highway driving with sudden obstacles appearing in the road, inner-city traffic that includes dummy vehicles and human dummies, and multi-lane motorways involving lots of vehicles. It will also be possible to subject long vehicle rigs to highly demanding maneuvers - all so as to develop even more effective protection against roll-over accidents.

ASTA is owned by SP (the Technical Research Institute of Sweden) and the Chalmers University of Technology in Gothenburg. The facility will become operational in 2014.

In Manila, Viking Cars, Incorporated is the official distributor of Volvo cars. The Volvo Makati office, showroom and Customer Service Center are located at 2272 Chino Roces Avenue, Makati City. Volvo Cebu is located at A.S. Fortuna Street, Banilad, Mandaue City. The 2012 Volvo automobile line includes the nimble C30 Sports Coupé, the versatile All-New C70 Coupé-Convertible, the compact All-New S40 and V50 Sportswagon, the flagship S80 luxury sedan, the ruggedly refined All-New XC70 Cross Country, the groundbreaking Volvo XC60 with City Safety as standard and the award-winning XC90 AWD. Also available in the Philippines is the bold S60 sports sedan and the excitingly versatile All-new Volvo V60 Sportswagon 2.0L T5. Just recently introduced to the local market is the new Volvo S60 sports sedan diesel variant. For details and inquiries, please call 893-6621 to 22 or 637-0414 to 15.

For more information, please contact, John Eric D. Ho, Marketing Services Assistant:  892 1677 or 893-6621 local 430;

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